Our Story

Our Roots. Our Heritage. Our traditional way of connecting with nature and keeping you warm.

Origins of Aurora Heat

Like most Northerners, we proudly wear fur. My parents, David and Jane Dragon raised a large family dressed in wild furs from their trapline. We were healthy, outdoor kids and despite temperatures that often dipped to -40, we were never cold!  Mom made our hats, mittens, moccasins, and parkas. Setsuné (grandmother in Dënesųłiné), is a talented seamstress and has been sewing with furs and hides most of her life. When I became a mother, I naturally turned to fur to keep my own family warm. 

Confident in a rich trapping heritage and the practicality of fur for warmth, I created Aurora Heat. It has become my passion and my way to make a difference. I dream of a world where humans are thoughtful about meeting basic needs, using natural and reusable products. A world where natural fur is the first choice for warmth, replacing single-use products, fast-fashion, and synthetic/petroleum based materials.

Like many of you, I am committed to Nature and care deeply for the Land. I love designing and creating sustainable, new-to-market products and purposely, in our workshop at the end of each day, there is no garbage in our bin. We strive to use all parts of our pelts in deep respect and gratitude to the Land and to the beaver (tsa). It is this world view that has formed our company's vision, "Live in harmony with the natural world."

Together, it is an honour to bring you our traditional way of keeping comfortable and warm. I promise you will love it! 

tThá Huná – May you live a long time,

Brenda Dragon
President & Founder

Vision

Through the respectful offering of natural wild fur products, we add to growing a sustainable economy in our small, northern community.

Values

We foster flexible employment for Indigenous women and youth with strong relationships with each other, the Land, and animals.

Purpose

We strive to preserve and revitalize the culture of Northern Indigenous trappers by sharing the traditional ways of our ancestors.

Words from Our Team

The responsibility we have to the Land is inherent to who we are as Indigenous peoples. We aim to ensure that the Land, the animals, the trees, the people, everything—is healthy for at least seven generations forward. At Aurora Heat, we uphold these responsibilities by sharing fur for warmth and health.

Brenda Dragon, President & Founder

As northern peoples, fur is important for our survival throughout long, cold winters. We make use of fur in a respectful and responsible way because it is one of Nature’s most useful gifts to us and was always meant to help us keep warm and live our lives.

Mrs. Jane Dragon (Setsuné), Elder & Lead Cultural Advisor

I am thrilled to share such amazing products. They have saved me from freezing out on the Land numerous times. Our warmers are an essential piece of my outdoor gear I never forget. I am forever grateful for the power of fur.

Joel Dragon Smith, eCommerce Marketing Specialist

I've worked at Aurora Heat since the very beginning. I love working with fur and do my very best making every piece look as good as they feel. Our workshop is an easy-going place and I really like working here.

Bryanna Modeste, Lead Fur Artisan